March 08, 2016
1. Consumer Initiated. All internet leads are initiated by a consumer. Consumers go to a website like, UnitedStatesInsurance.com, select the type of insurance they are looking for and provide their contact information. This information is then sent to you for quoting. There is zero cold calling and wasted time speaking with someone who has customer service questions.
2. Real Time. Internet leads are sent to you in real time, when the consumer is shopping. You can then immediately call, email or text them to provide them with a quote. No need wasting your time speaking with someone who is not ready to buy. You will also receive the lead when the consumer has time to receive a quote.
3. Detailed. When the consumer is requesting a quote they will often provide the detailed personal information that you require for quoting. This will save you considerable time when you reach the consumer and make the quoting process much faster. Your time will be better spent building rapport rather than collecting information like the the leads address.
4. Performance Based. With Insurance leads, you only pay for the leads you receive. You want to speak with 10 consumers, you only pay for that. You get what you pay for, no wasted money on programs that do not give you the results you are looking for.
5. Targeted. Insurance leads allow you to target where you are getting insurance leads from, the type and policy specific criteria. Rather than a mass market approach, with insurance leads your efforts are extremely targeted.
6. Directed. With insurance leads, you can decide who on your team is going to handle them. You can make sure that only your best agents gets the leads. Rather than the fastest person to answer the phone or the one sitting closest to the reception desk. You can even handle them yourself to make sure you are writing as many as possible.
7. Exponential. One of the best things about insurance leads is it allows you to talk with as many consumers as you want. You can then ask for referrals and then ask for more referrals. A few insurance leads can increase in an exponential manner to hundreds of thousands of consumers.
8. Effective. Insurance leads work. While you may not close every sale on the initial conversation, when you effectively build rapport and follow-up, you will close a high proportion of them. Insurance leads work for agents that are organized, confident and hardworking.
9. Simple. Closing insurance leads can be as simple as dialing the phone or sending an email. In many cases, the lead will provide you with all the information you need to provide a quote. All you have to do is enter the information into your quoting system and communicate the quote back to the consumer.
10. Regulated. Generating insurance leads are regulated by the federal government and everyone you are sent will be in 100% compliance with all legal requirements. You will not need to worry that your website or email has the right authorizations or legal language. When working with an insurance lead company, they take care of all of that for you.
Agent Ethan Kosmin Generated over $200,000 in premiums during first year in business thanks to Contact Concierge.
A look at some surprising facts and shocking statistics from the insurance lead industry.
